Hasbro has partnered with the publishing residence Signature Publishing to launch a Hasbro-inspired multi-character magazine for kids.
The new launch – named Hasbro WOW! – will showcase several of the international toymaker’s very best-loved brands, such as My Little Pony and Furreal.
It will also introduce readers to new releases and viral crazes including Lost Kitties and Yellies. The magazine will also incorporate Hasbro’s extended-standing portfolio of loved ones games such as Hungry Hippos, Guess Who? and Mouse Trap.
We are delighted that Hasbro loved our idea for this new and exciting magazine which is also another globe initial,” Danny Morris, managing director of Signature Publishing, enthused.
This is only feasible due to the wonderful breadth and depth of Hasbro brands. By no means prior to has there been a magazine that brings together so a lot of of their established household names from toy, entertainment and games, along with numerous of their exciting new launches.”
The magazine will function stories, puzzles, games, quizzes and colouring challenges. Every concern will concentrate on a Hasbro brand, enabling readers to delve additional into the worlds about them.
We are excited to launch this new magazine with our buddies at Signature Publishing,” said Michael Kelly, Hasbro’s VP of global publishing.
Hasbro WOW! is a great way for our young fans to get pleasure from a complete collection of their favourite brands all in a single magazine. From storytelling to activities to sneak peeks, it is confident to be a entertaining romp by way of Hasbro’s toy chest.”
Hasbro WOW! now joins Signature Publishing’s expanding portfolio of titles that contains present Hasbro launches such as My Tiny Pony, Transformers and more.
The initial situation of the magazine goes on sale this week and will feature the new collectable line Lost Kitties. It will then be released bi-monthly priced at £4.99.