Dobble named UK’s biggest-promoting card game as 1 millionth unit sold


The rapidly-paced party game Dobble has been crowned the UK’s most significant-selling game of the year, having lately just shifted its one particular millionth copy right here on residence soil.

The Asmodee card game – in which players race to spot the only matching symbol among two cards – has grown in recognition every year given that its arrival on the scene in 2011.

Its exceptional year was highlighted in NPD’s year-to-date December information, which placed Dobble as the clear number-one-selling game by worth soon after year-on-year growth of 24 per cent.

The milestone follows Dobble’s recognition as the Game of the Year award at 2018’s Toy Business Awards, a prize which proved prophetic for the 12 months to come.

The a single-million figure is just for the series’ original version. There are many additional merchandise in the Dobble range, bolstering its appeal across ages and fanbases.

The brand has benefited from licensed editions like Disney Princess Dobble, versions that concentrate on youngsters as young as three with Dobble Kids and Dobble 123, plus travel-friendly requires such as the waterproof Dobble Beach.

In 2018, the variety expanded with the launch of Dobble Junior, a two-games-in-1 box again appropriate for slightly younger players that consists of both Dobble Food and Dobble Fantasy.

As the classic Dobble appears ahead to capitalising on its incredible achievement in 2019, it will also be joined by several new titles – all of which will be on show at London Toy Fair.

Be confident to go to Asmodee UK’s stand (E109) to check out the latest versions of the hit card game.

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